INTELLECTUAL PROPERTY EVALUTION
Challenge
The client organization is a leading provider of automotive aftermarket products. In key market segments, competitors introduced virtually identical copies at substantially discounted prices, taking away significant market share. Initial evaluation of the competitors' products showed potential signs of patent infringement. The client wanted assistance in evaluating the company's IP portfolio. Specific client requests included:
- Assessing the company's portfolio of patents
- Formulating a strategy for aggressively going after the infringing companies
- Mapping out a plan for strengthening the overall portfolio
Engagement
- Conducted a thorough literature review of the client's and competitors' patents
- Worked closely with client attorneys to formulate a litigation strategy to stop infringing companies from manufacturing and distributing copied products
- Identified key "blind spots" in the company's patent portfolio
- Mapped these to R&D and technology roadmap
Results
- Successfully settled with infringing companies outside the court, and was reimbursed two-years of lost revenue
